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What Every Homeowner Needs To Know In Today’s Shifting Market
Sellers who are going to succeed in the weeks and months ahead are the ones who understand this market shift and lean into it with the right expectations and the right strategy.
Let’s talk about what’s working in our local area right now – and how we can make those wins work for you whenever you’re ready to make a move.

Thinking About Waiting for a Recession to Make Your Move? You Might Want to Rethink That.
If you’re holding out for home prices to fall during a recession, you might be waiting for a market that never materializes. While a slowdown could bring lower mortgage rates, a significant price drop is not expected.
If you're considering buying or selling, let’s connect. I’ll help you understand what today’s market really means for your goals—and build a strategy that makes sense no matter what the headlines say.

Why Your Home's Asking Price Matters More Today
A growing number of homeowners are overestimating today’s market. And that’s why the number of sellers dropping their price is back at normal levels. A lot of the time this is happening because they’re not paying attention to current conditions. The best way to avoid that mistake? Lean on the expertise of an agent. If you want a proven pricing strategy that works for today's market, let's connect.

Why Homeownership Is Still One of the Smartest Moves You Can Make Today
Yes, the market is competitive. Yes, timing matters. But if you’re looking to build a life, secure your finances, or scale your real estate portfolio, there’s never been a better moment to get serious about homeownership.
Let’s talk about how to find the right opportunity — whether it’s your dream residence or your next strategic investment.
👉 Ready to get started? Contact us today for local market insights and tailored advice to make your next move count.

MarketTracker San Francisco - May 2025 from CharlieBrownS
Although many markets have seen a downtrend in pricing, San Francisco has remained incredibly resilient. In fact, in the month of May, we saw quite a surge in median sales prices, with home values reaching some of the highest levels we’ve seen in over two years. The median single-family home was sold for $1,802,000, a 7.58% increase compared to May of last year. Whereas the median condo was sold for $1,298,000, representing a year-over-year increase of 8.26%. This phenomenon is likely due to the fact that inventories have been downtrending for years at this point.
In the North Bay, market activity is more nuanced. Median home prices remain relatively flat, with small increases in Sonoma and Marin Counties and slight declines in Solano and Napa. Inventory has dropped sharply—down over 16% year-over-year—largely due to fewer new listings. Despite this, homes are spending more time on the market, signaling a cautious buyer base. Currently, Marin and Solano Counties lean toward seller’s markets, while Napa remains a buyer’s market, and Sonoma holds steady in the middle.
If you're thinking about buying or selling, understanding these trends is essential. Each county has its own market dynamics, and having local expertise on your side makes all the difference. Click here to learn more and let Charlie Brown guide you through your next real estate move with confidence.

MarketTracker Bay Area - May 2025 from CharlieBrownSF
For quite some time, we’ve seen monthly inflation readouts with figures in the 2-3% range. Despite the fact that inflation seems to be under wraps for now, the median monthly P&I payment has grown faster than inflation, with the most reading coming in at $2,113, representing a 3.94% increase on a year-over-year basis. This shows that there are still inflationary pressures at work in the housing market.
Factors contributing to this inflation will vary by market. Some markets have more of an issue on the supply side (i.e. higher construction/materials costs), while others have an issue with the demand side (i.e. more demand for homes than supply). It will be especially important to pay attention to this metric over the coming months to get a gauge of how inflation is impacting the housing market.
In the North Bay, market activity is more nuanced. Median home prices remain relatively flat, with small increases in Sonoma and Marin Counties and slight declines in Solano and Napa. Inventory has dropped sharply—down over 16% year-over-year—largely due to fewer new listings. Despite this, homes are spending more time on the market, signaling a cautious buyer base. Currently, Marin and Solano Counties lean toward seller’s markets, while Napa remains a buyer’s market, and Sonoma holds steady in the middle.
If you're thinking about buying or selling, understanding these trends is essential. Each county has its own market dynamics, and having local expertise on your side makes all the difference. Click here to learn more and let Charlie Brown guide you through your next real estate move with confidence.

MarketTracker Sillicon Valley - May 2025 from CharlieBrownSF
In the month of May, we saw both the single-family and condo markets set new two-year records in terms of the number of active listings on the market. Single-family home inventories jumped by 21.65% on a year-over-year basis, and condo inventories jumped by 34.80%. Although slightly more new listings were added when compared to last year, there were drastically fewer sold listings. In fact, the condo market saw 22.82% fewer listings sell than this time last year, while the single-family market saw 13.01% fewer listings sell. This very well may be due to the uncertainty surrounding the trade war in April, due to the fact that it takes a few weeks for a listing to formally “sell”.
In the North Bay, market activity is more nuanced. Median home prices remain relatively flat, with small increases in Sonoma and Marin Counties and slight declines in Solano and Napa. Inventory has dropped sharply—down over 16% year-over-year—largely due to fewer new listings. Despite this, homes are spending more time on the market, signaling a cautious buyer base. Currently, Marin and Solano Counties lean toward seller’s markets, while Napa remains a buyer’s market, and Sonoma holds steady in the middle.
If you're thinking about buying or selling, understanding these trends is essential. Each county has its own market dynamics, and having local expertise on your side makes all the difference. Click here to learn more and let Charlie Brown guide you through your next real estate move with confidence.

MarketTracker East Bay - May 2025 from CharlieBrownSF
June 2025 Market Update: National & East Bay Trends
Nationally, while inflation has cooled, housing costs haven’t. Median monthly principal and interest (P&I) payments hit $2,113—a 3.94% annual increase—outpacing inflation. Mortgage rates remain elevated (mid to high 6%), fueled by economic uncertainty despite political efforts to reduce them. Inventory is surging nationally (+20.83% YoY), while home sales declined (-3.38%). Still, prices rose modestly (median $414,000, +1.82%).
East Bay Highlights:
Local markets remain notably resilient. Single-family home prices saw minimal change in May (Contra Costa: -0.01%, Alameda: -1.46%). Condo prices, however, dropped sharply, especially in Alameda (-16.43%). Inventory continues to rise dramatically—single-family listings are up 31.42% YoY, condos 22.80%—driven by fewer sales. Homes are staying on the market longer, yet still selling fast (Contra Costa homes average 14 days on market, even with a 40% increase in duration).
Market Type:
The East Bay is split: single-family homes remain in a seller’s market (MSI: Alameda 2.3, Contra Costa 2.8), while condos lean toward a buyer’s market (MSI: Alameda 4.8, Contra Costa 3.9).

Why This Summer Might Be the Smartest Time To Buy a Home in California
If you're an investor or future homeowner looking to build long-term wealth, this summer offers a uniquely strategic entry point. Between increased inventory, more price flexibility, and a slowdown in buyer competition, the door is wide open to negotiate terms that work in your favor.
Let’s connect today to explore current opportunities in your target neighborhoods. Whether you're buying your first home, your next investment property, or upgrading your lifestyle, this summer could be your smartest move yet.

MarketTracker North Bay - May 2025 from CharlieBrownSF
North Bay Real Estate Market Update – June 2025
This month’s newsletter highlights a real estate market in flux both nationally and locally. Despite some improvements in affordability, mortgage payments continue rising faster than inflation. The national median principal and interest (P&I) payment hit $2,113—a 3.94% year-over-year jump—showing continued inflationary pressure in the housing market. High mortgage rates, still hovering in the high 6% range, persist due to ongoing economic uncertainty and cautious Federal Reserve policies.
National inventory climbed by 20.83%, while home sales dropped 3.38%. Surprisingly, prices still rose modestly by 1.82%, with median listings at $414,000.
Locally, the North Bay tells a more mixed story. Median sale prices dropped in most counties, with Napa seeing the steepest decline at 12.03%. Inventory for single-family homes fell by 10.74%, but condos rose slightly. Homes are sitting longer on the market—up by 2 to 5 days across counties. Solano County remains the only seller’s market with 2.5 months of supply. Meanwhile, Napa (7 months) and Sonoma (3.5 months) lean toward being buyer’s markets, possibly creating strong opportunities for purchasers. Despite fewer listings, properties aren’t moving faster yet, suggesting a cautious buyer pool.
Stay tuned and informed—local insights matter more than ever in a volatile market.

Why More Homeowners Are Making the Move — Even with Today’s Rates
That home you bought in 2020? It made sense then. But if it doesn’t meet your lifestyle now, it may be time to rethink. Real estate isn’t just about timing the market—it’s about timing your life.
Whether you’re looking to upsize, downsize, invest, or just get closer to family, the first step is simple: let’s talk about what’s changed—and what kind of home or investment can support where you’re headed.
Let’s connect and find a property that works for the life you’re living now—and the wealth you want to build tomorrow.

What You Really Need To Know About Down Payments
There’s a misconception going around that you have to put 20% of the purchase price down when you buy a home. But the truth is, many people don’t put down that much unless they’re trying to make their offer more competitive. And if you want to give your savings a boost, look into down payment assistance. Most first-time buyers qualify and the typical benefit is $17,000. To learn more about your loan options or down payment assistance programs, connect with a trusted lender and check out downpaymentresource.com.

Why More Sellers Are Turning to Real Estate Professionals in Today’s Market
If you’re selling a home—whether it’s your primary residence or part of your investment portfolio—partnering with a local real estate expert gives you the strategy, support, and edge needed in today’s market.
Let’s connect and build a selling strategy tailored to your property and your goals. Whether you're planning your next big move or cashing in on a long-term investment, expert guidance can help you sell with confidence—and success.
One Franklin: A Modern Condo Living Experience in Hayes Valley, San Francisco
One Franklin is ideal for those who appreciate modern urban living with access to parks, dining, and a vibrant cultural scene. Its location in Hayes Valley provides an attractive balance of city energy and community feel, perfect for both families and professionals.
If you're interested in learning more about available units at One Franklin or exploring other real estate opportunities in San Francisco, reach out today. As a local expert, I can provide insights into the best investment strategies and help you find the perfect home. Contact me at CharlieBrownSF for more details.

Why Mission Bay is a Top Choice for Families and Real Estate Investors in San Francisco
Mission Bay offers a unique combination of modern living, access to top-tier educational and healthcare institutions, ample green spaces, and a thriving community. The neighborhood's transformation from a former industrial area to a dynamic residential hub makes it one of the most desirable areas to live in San Francisco.
For families, the quality of life is exceptional, with great schools, parks, and activities to keep everyone engaged. For real estate investors, the potential for property appreciation and high demand for rental units offers strong returns on investment.
If you’re considering a move to Mission Bay or exploring real estate investment opportunities, now is the time to act. To learn more about available properties or schedule a consultation, contact us today!

You May Have Enough Equity To Downsize and Buy Your Next House in Cash
Have you been holding off on downsizing? If so, you should know your equity could make your move possible. Homeowners today have so much equity that a record number are buying their next house in all cash. And that has some big benefits like making their offer more appealing, potentially closing faster, and not having a mortgage payment. To find out how much equity you have in your current house, let's connect. Because it may be enough to fuel your move.

Your Home Didn’t Sell. Here’s What Smart Investors and Homeowners Do Next
If your listing expired, it’s not the end. It’s a sign that your strategy needs an upgrade.
The same property with a better plan can produce completely different results.
And in markets], where both luxury properties and smart investments are in high demand, a new approach can be the difference between sitting on the market—or closing at a strong number.
Let’s re-evaluate. Let’s relaunch.
And let’s get your property sold—this time, with strategy, clarity, and confidence.
Ready for a smarter game plan? Let’s talk.

Is Real Estate Inventory Finally Balancing Out? Here's What That Means for Buyers and Investors
Inventory is improving, and that opens the door to new opportunities—whether you're building long-term wealth through rental properties or finding the right high-end home. But market shifts aren’t uniform. Some areas are bouncing back quickly, while others still face supply constraints.
If you’re wondering how these trends apply to your goals, let’s connect. I’ll help you understand the current landscape, identify the best opportunities, and position you for smart, strategic moves in today’s evolving market.
Let’s talk about your next investment or dream property. What’s something you’ve noticed lately about the market that feels different than a year ago?

The Five-Year Rule: Why Smart Real Estate Decisions Look Beyond the Headlines
If you’re thinking about where you want to be five years from now—financially and personally—real estate can help you get there. Owning the right property today can mean stronger equity and more financial freedom down the road.
Ready to explore opportunities that align with your goals? Let’s talk. I’ll help you identify smart moves, whether you're buying your first investment property, upgrading your home, or managing your next construction project.

First-Time Buyer in California? Here’s How an FHA Loan Can Help You Break Into the Market
In today’s market, the right loan strategy can make all the difference. FHA loans are a smart, accessible option that can help you take your first step toward homeownership—and long-term wealth—right here in California.
Want to talk about available listings that qualify for FHA financing? Let’s connect—I’m here to help you move forward.